Vendor Notebook: MEDSEEK QR codes help hospitals target at-risk patients

By Mike Miliard
09:28 AM

MEDSEEK announced the general availability of personalized quick response (QR) codes to help hospital marketers boost their patient/consumer engagement efforts and the effectiveness of direct mail pieces, newsletters and other advertising material. Offiials say the service takes the traditional QR Code capabilities of using a two-dimensional barcode to direct smartphone users to a Web page and elevates it to a new level of intelligent, personalized Web experience. By leveraging MEDSEEK's computer-aided patient and physician acquisition technology, marketing collateral can target at-risk patients and the QR Code printed on the piece can direct those campaign recipients to personalized Web pages that are automatically populated with information relevant to their unique health issues.

drchrono announced a new product bundle for its EHR offering, which now includes free e-prescribing and additional medical companion tools to improve clinical workflow while enhancing quality of care for patients. With free e-prescribing, officials say the complete functionality required for a physician practice to qualify for meaningful use incentives is now free from drchrono.

Wolters Kluwer Health announced that Highline Medical Center in Burien, Wash. has selected ProVation Order Sets, powered by UpToDate Decision Support, as the organization’s electronic order set solution. ProVation Order Sets, powered by UpToDate Decision Support, is an easily customizable order set authoring and management solution that provides flexible integration into clinical processes to streamline the delivery of standardized care for improved patient safety, outcomes, clinician performance and regulatory compliance.

McKesson announced that, as part of their strategy to prepare for ICD-10 and ANSI 5010 regulations, Indiana University Health (IU Health) Bloomington and Paoli Hospital recently went live on the latest release of McKesson’s Horizon Patient Folder electronic document management system. The solution is one of the first on the market to help providers transition to the new billing, coding and electronic data interchange requirements while continuing to support existing transactions.

gloStream announced that its gloEMR version 6.0 has been certified by the Certification Commission for Health Information Technology (CCHIT) as a CCHIT Certified 2011 Ambulatory EHR. gloEMR also earned additional certifications for cardiovascular medicine and child health.
Click4Care announced that UHA of Honolulu has selected Click4Care to provide members, physicians and other care givers an integrated platform to collaborate on optimizing health and wellness. Driven by the CareRules engine, Click4Care is a comprehensive, next-generation care management software platform with advanced and fully integrated capabilities. Customers have the choice between “out of the box,” turnkey operations using pre-packaged care pathways, deep customization or anything in between.

INFINITT North America announced that its fusion software, Xelis Fusion, has received clearance from the U.S. Food and Drug Administration, and is now widely available to the North American market. Xelis Fusion can be used as an integrated solution with Infinitt's web-based PACS or as a stand-alone solution, allowing any third-party PACS user to query,view and analyze studies fromanyDICOM database to do fusion of CT, PET and MR images.