ROCHESTER, MI – OPTIMIZERx Corporation (OTCBB: OPRX) announced today that it has signed an agreement with MedAssets Supply Chain Systems to allow its healthcare provider customers to implement a Virtual Sample & Support Cabinet to more efficiently search, select and print or e-send sample vouchers, prescription co-pay coupons and other support information right from their computer desktops.

"With more health systems limiting or restricting the use of samples and pharmaceutical representative access, we look forward to offering SampleMD's innovative platform as an alternative to minimize workflow interruption within healthcare facilities while maximizing patient savings and compliance to needed medications," said Mark Miriani, President of MedAssets.

"The pharmaceutical industry has many outstanding programs to help patients start and stay on their medications. Unfortunately many physicians do not have access to them or are looking for an easier, more appropriate way to review and distribute them in compliance with their organization's current goals and procedures. Working with MedAssets allows us to leverage SampleMD's virtual technology to customize a solution that works for the healthcare provider and the patients they serve," said David Harrell, Chairman and Founder of SampleMD.

SampleMD (www.samplemd.com) is a downloadable virtual "Patient Support Center" that allows doctors and staff to access a universe of sample vouchers and prescription co-pay coupons directly from their desktops. Doctors and healthcare providers utilize the SampleMD application from their computer desktops or integrate it into their EMR and/or e-Prescribe systems to search, print or electronically dispense drug samples and prescription co-pay coupons through a national network of pharmacies.

SampleMD's platform eliminates the need for physicians to manage and store physical drug samples by offering a more convenient and efficient way to allocate, administer and track samples and prescription co-pay savings provided to their patients. Doctors can also review a selected drug's formulary status within the patients' insurance plan to determine at what level the product is paid/reimbursed. With an integrated automated communications capability, SampleMD can also provide on-going patient support and delivery of monthly prescription co-pay savings to promote continued drug compliance for chronic conditions such as diabetes, cholesterol, heart disease and asthma.