Data analytics poised for big growth

By Erin McCann
09:56 AM
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The adoption of advanced health data analytics will continue to increase significantly over the next five years, according to the U.S. Hospital Health Data Analytics Market research analysis. 

The analysis, conducted by research firm Frost & Sullivan, projects the usage of advanced health data analytics solutions in hospitals will increase from 10 percent adoption in 2011 to 50 percent adoption by 2016, representing a 37.9 percent compound annual growth rate and a 400 percent uptick in baseline. 

Officials say growth will be driven by a combination of changes brought on by the increased use of EHRs.

[See also: Clinical analytics 'next big thing' for health IT.]

These new data analytics solutions include progressive real-time and predictive techniques, often provided by Web-based systems that aggregate disparate data across diverse care settings.

Today, many hospitals are still focused on laying the groundwork for their EHR systems and thus lack the appropriate tools and capabilities needed to turn clinical data into insight, according to the report. Moreover, the market for advanced health data analytics in U.S. hospitals is relatively new, with only a 10 percent adoption rate as of 2011. 

As the EHR market ages, however, officials project hospitals will increasingly focus on building their capabilities in advanced analytics, as traditional tools to providing patient care, measuring quality and containing costs become progressively more inefficient to keep pace with the many emerging challenges.

[See also: Analytics and the future of healthcare.]

"Hospitals will increasingly invest in advanced data analytics solutions to monitor end-to-end care delivery across a variety of settings," said Frost & Sullivan Connected Health Principal Analyst Nancy Fabozzi. "Due to growing competitive pressures, hospitals need to provide comprehensive reporting on performance and quality measures to a variety of stakeholders. Advanced analytics capabilities are absolutely critical for survival – there is no way to avoid it."